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Marketing Your Business – Using Linked In

A valuable part of any business is networking on LinkedIn, you can fine me here:

Golden Advertising

 

Marketing Your Business – I’m On LinkedIn – Now What???

“LinkedIn for Business: Marketing Your Business. July 10th, 2012 | by Jason Alba | . Here’s another article on how to use LinkedIn for a business: BusinessLink: …imonlinkedinnowwhat.com/…/linkedin-for-business-marketing…”
http://imonlinkedinnowwhat.com/2012/07/10/linkedin-for-business-marketing-your-business/

Setting up a Linked In account is simple, building a network will take some time.  It is essential to incorporate your social networking on all pages of your website or online ads, such as BuckeyeAds.com

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Business Marketing Online

Business Marketing Online

 

In today’s business arena if you do not have an online business marketing effort then you probably have a business

Online Marketing

that is struggling, you need to understand what is available to you online to really succeed with your offline ventures.  In our area we see business closings all of the time and when I look closely into why the business closes it is usually because the company did not make changes when they needed, these changes should include the following:

[list style=”Check2red”]

  • Having a website that is properly optimized for organic searches, start with local, regional and statewide then as you build incoming links you can expand to national and global rankings.  Start small and grow big!
  • Identify your markets and do not underestimate new potential new markets, be willing to make changes.
  • Do not wait until it is to late to make change, always look for new areas that offer potential growth.
  • Make immediate modifications in fixed expenses to match income,  the old saying you snooze you lose is very important.  Some companies worry about making cuts in employees but if you do not make cuts as needed you might not have any employees and no chance of ever bringing them back.
  • Study fixed expenses, modifications can always be made and some good changes are right in front of  your eyes.  Many times you may need to hire someone to analyze your business as someone else may see what you do not because you are to close to the problem areas. [/list]

Building a Better Business for Tomorrow

When making your move online you need to incorporate free and paid business advertising as a way to not only sell products but hone in on various relevant keywords for your business and products in addition to building incoming links to various pages in your website.  Create quality content for your advertising efforts and incorporate pictures as pictures are still worth a thousand words online or off, also incorporate social media into all of your advertising efforts to create chatter about your products or services.  Initially you will not create much chatter but as you learn to right quality content the chatter will start.  It is better to be a day late than a dollar short!

Identifying Changes in Business

Are you wanting to test changes before making changes on your website then take advantage of free and paid advertising to do so,  hone in on the keywords for local and regional results to see demand, study the results.  Create a special page that you advertising links to so you can see how many clicks are going to that page or use google analytics to view how many clicks come from various advertising efforts.

If you do not have google analytics on your website then we can set you up for just a small fee and you can start studying your traffic tomorrow.

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July 14, 2012
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Golden Advertising and Your Business

Golden Advertising and your business

Golden Advertising is a family of high ranked websites that GGolden.com is the parent site, our sites include the following:  GUDesigns.coProfessional Website Designm –  A professional design and development company with offices in New Concord, Ohio and Akron, Ohio offering businesses and individuals a complete service which includes website design, development, advertising. social -media development, professional organic search engine optimization.  We have been creating high ranked websites as a business for several years now and have been doing our own websites since 1999.  Most website designers only offer customers the ability to have a nice website but with us you will not only get a nice website but one that ranks well on the search engines, we not only can create you a nice static website but can also create you a content management system that you can edit yourself. We do not stop there as we also provide your new business with incoming links that will get your website noticed quickly and not many months out, after all time is money when you are in business.  Speaking of business I also have over 30 years of business experience running my own businesses, how many designers offer that as most only do website design and have no clue on running a business that lasts over 30 years.  Another service we offer is free business advertising on our highly ranked advertising website and we can even incorporate a feed into your new website showing your business ads on BuckeyeAds.com so when you advertise a special new service or product it will get noticed quickly as we receive over 15 million hit and growing each year on our ads website and when it comes to business advertising we are one of the highest ranked websites online not just for Ohio but on global searches.

Free Business Advertising, Free Classifieds

BuckeyeAds.com – A premium advertising resource for businesses that provides you what you need to get your business noticed unlike most advertising solutions and our service is still free.  BuckeyeAds.com receives over 15 million visitors each year and has been an operating online business for over 6 years under Golden Advertising’s family of sites.  Our service has added new features that enable potential customers to share your ads with their friends quickly and easily with our social networking features so when you are offering new services or expanding your offerings use BuckeyeAds to get noticed quickly, we can also incorporate a feed on your website showing your offerings to your website customers, this enables you to place your updates whenever you want and your ads will show on your site immediately.   Our family of websites is much larger but the above sites are considered our main websites that drive your business.  We also offer banner advertising which runs through all of our main viewable pages throughout our family of websites and directories which is a cost effective way also to get your word out.
Re-Think GoDaddy.com. 3 months of Economy Hosting for $1.99/mo.

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February 1, 2011
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SEO most important part of Website Design

Now more than ever it is important to properly optimize your website, businesses need to have a visible website. Unfortunately the majority of people simply do not understand what and optimized site does for them in addition they do not understand the importance of Organic SEO.

Organic SEO and your existing website, how can it help? There are a couple important questions that need to be asked prior to being able to let you know what type of local rankings that can be expected.

Proper website design, website properly created with good content, little or no tables in the design will rank higher than a website with the later in it. A clean design is singularly the most important part of obtaining good ranking with your website.

New website will also take longer to obtain ranking that is why at Golden Advertising’s GUDesigns.com we provide that important part so that a new design not only looks good but has the incoming links needed to obtain ranking via local searches, more global searches will require more incoming links from more website and to do this you must provide fresh content on a regular basis so that other site want to link to your website.

Why hire a website designer that simply designs a nice looking website with no optimization done, my biggest pet peeve is a nice design that has “Home” as the title of the website.

The next question that I would have to ask you is:  Do you want to spend more advertising dollars to bring people to your website or would you rather have a website that brings business to you?

As a business person for over 28 years I would rather have a website that brings business to me and my website does.

In business there are many important decisions that must be made when developing a website, what I find is most business people wait to the last minute to design a nice site usually after they have already spent thousands of dollars on paper and radio advertising. The last ditch effort is a webpage when a website should be your first move and not your last move, not only is it the last move but after spending thousands on other forms of advertising which include the following:

Billboard advertising which can cost from $300. to $1,000. dollars a month and provide you limited visibility for only a certain market.

Radio and Television advertising which can easily go into the thousands and provide an internet business virtually no visibility all you can hope for is a little name recognition.

Newspaper advertising again which can easily go into the thousands and only provide local visibility as most papers online websites have limited visibility.

National publications are great but who can afford 10k and up for a one shot deal, believe me with an internet business you will need more than a one shot deal here.

With the above advertising outlets in mind why would you want skimp on something that can be as important as a website. If you are a commerce site forget the full flash entry as the only way people are going to get to your door is through your advertising efforts either through pay per click which would be the best way but also very costly but if you have a monthly advertising budget this is the best way to go.

My brick and mortar business website: BakersMotel.com ranks for so many keywords that I rarely have to advertise, let me change that phrase? I never have to advertise this business in any form of publication and practically all of my outside business comes from my online efforts.

Personally I remember when I had 4 highway signs each running several hundred dollars a month and also paid AAA for referrals, not no more! Today most independents have become chain to gain that national advertising, spending tens of thousands every year. If they put that same effort into a properly optimizing a website just think of the profits.

The same idea applies to any business, profitability is at your fingertips but most people choose not to see it or if they do they hire the first design firm that provides a nice website, but what is a nice website that is not optimized properly, let me tell you? It is just a nice website that no one will ever see and like your regular business that you are trying to build you now have another business to spend thousands of dollars to bring people to. Great Job! in today’s market place you to will probably be joining the masses, the only plus of a nice website is that you have tons of space to put information about your company though again if you have someone doing your web that does not understand the importance of properly optimizing the site all of that great information will never get seen.

Stop by and visit me online for free advertising: http://www.BuckeyeAds.com/classified/

Or have us design you a great website:

http://www.GUDesigns.com

** Please excuse some small errors that might be above as I have a writer that does all of my web work I am doing the blogging myself and my thoughts come faster than I type.

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January 4, 2011