1 0 Tag Archives: business
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Why do Businesses Fail?

The short answer is businesses don’t fail, the business owners fail. Most business owners probably do not like that answer but the truth does hurt and no one said it would be easy, there are many reasons though why a business fails so I am going to number the reasons to help me stay organized and on point.Why Do Businesses Fail -

1. The business may be top-heavy, too many chiefs and not enough Indians per se. I see this a lot in older businesses as they are afraid of trimming the fat, but in many cases, this is what needs to get done especially if the company has not changed the way they do business and has stayed with the old tried and true per se. I have to say though it would not matter if you had a lot of chiefs if they were actually being productive and made changes within the company as the economy would indicate in so many cases they are so out of touch with their consumer base they completely miss the window of change. One company was Toy’s R Us, they missed the window of change and what happened? The thing is we have seen this a lot over the years and will continue to see this as the past is the future, nothing changes except the date.

Small Business Failures

2. Small Business Failures just like big business just on a smaller scale fail for the same reason, owners either overspend, are out of touch with changes in the business or are not willing to change. This is one reason many banks will not loan to small businesses and for that matter independent businesses. For this reason, many people opt to join a chain or franchise as opposed to starting a business of their own so they can get a bank loan.

Your Business or Your Job

Let me move off topic for a minute, many people who go into business get into business because they think because they were successful working for a company they will be successful on their own, what they are missing is that they are only one cog in the machine when with a company but when you work for yourself you are the business, success or failure it is all on you and because of you. This is why if you start a business you need to have a good understanding of all facets of the business, Why? So when you hire someone to do a job you no if they are doing their job. People that have been in business a while are driven people, the chances of finding someone that is driven like you is pretty much impossible. Personally, in my business, I am happy if I can get someone to show up, which is why for myself I choose to remain a very small business. Years ago I had multiple properties with almost 30 people working for me but for me, I realized it was more work making sure that the work was getting done that it was worth to me so I decided to remain a single property where I enjoy working that multiple properties where it was work.

One Business or Multiple Businesses

Now as a one property business I still have to keep in touch with changes and I am able to adjust my business quickly which is the main reason I have been in business for over 38 years and counting. I started my internet business as a way to flow into retirement per se and over the years when I put a lot of effort in the online business I can make good money when I want to slow down a bit I can and that is what I like about being self-employed.

With all of my business experience where I have experienced about everything related to business I do not have to go to a book to answer a question, I have a wealth of knowledge on about every topic to or related to business.

I remember about 20 years ago a couple stayed at our motel that was starting a restaurant business in New Concord, Ohio. The two never had a business but thought they would like to run their own restaurant in a small town so they lease a property in town, within a couple of days they started telling me how to run my motel which I found odd since they had never been in business and I had been here for almost 20 years. This continued over the next to weeks with their training on how to run a business when I finally asked them, do you really think you know more about running a motel than I do since every time we talk you are always telling me what I am doing wrong. Well, they both had business experience working for other people, not themselves, I asked them why they chose a restaurant business for retirement to which the wife said I have always like cooking. Within a year they were out of business, lost everything. The morel of this story is until you walk in my shoes you cannot wear them.

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Banner and Text Advertising

Banner and Text Advertising

Banner and text advertising with Golden Advertising is a cost-effective way to build your business, we call it flat rates advertising.  With flat rate advertising, you pay a small monthly advertising fee and you can receive



unlimited hits, impressions and click all at one cost which is just $100. per month.  Presently we are doing over 90,000. impressions per day on our network which equates to over 2,000,000 visitors a month so with that type of visibility we provide businesses a win-win situation.

Golden Advertising Network

Listings appear on several of our high ranked websites which include, BuckeyeAds.com, NationalRoadEast.com, NationalRoadYardSale.com, CentralOhioAdvertising.com plus a couple more.  If your company deals in a larger than local area then Golden Advertising can offer a cost-effective advertising solution for you.  We do not do trades on Banner and Text advertising only on business listings on any one of our many websites.

When you advertise with us you have access to what your ad says or have the ability to change your listing whenever you want using our advertising system.  Ohio Advertising can offer you a quick and easy way to get your business listed and should you have problems then you can simply email or phone me to get things working for you.

Building Business with an Advertising Leader

Golden Advertising is an Ohio based company that has been providing advertising and marketing solutions to businesses since 1999, We remain small but our rankings on the major search engines rival many of the large sites,  since we are independently owned and operated we do not have the multi-million dollar advertising budget but since our websites are all organically ranked your business will have a steady source of traffic which will build your business.  What happens when the big boys run out of money?  their rankings go to nothing which is not with us as we have had continuous high rankings for most of the time we have been online.

Cost Effective way to Advertise your Business

At Golden Advertising we believe in providing a cost-effective way to advertise your business,  with us you do not pay by the click or by the impression but rather by the time frame,  simple advertising with a monthly rate which at only $100. per month it cannot be beaten.  The price is for banner or text, though with banner it does not include the banner,  we can create you a nice banner to use in your advertising which is also cost effective. Once you have the banner you can use it on all of your online advertising and not just with us,  use it in business ads that you place or where ever you want.   Cost for creating a banner is $75.00, a banner will be created to match your website with the text that you provide.

View our stats here:  Advertising Statistics

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Building Business on the Historic National Road

Building Business on the Historic National Road is one of our focuses at Golden Advertising in 2017 as we have purchased NationalRoadYardSale.com to accompany two of our other domains in building the business along the Historic National Road.  We feel that community involvement along the National Road which spans over 824 miles and crosses 6 states can benefit many businesses, they are many websites out there on the historical significance of the National Road but hardly any to actually help you build your business on the National Road, there are many historical businesses and new businesses alike that put their livelihood on the Historic National Road gaining importance for family and group travel.Building Business on the Historic National Road

Free Yard Sale Listings  / National Road

Our National Road websites were developed with that in mind,  two of the three National Road websites are already well ranked on the major search engines which is why we feel the addition of the latest will enable us to really put an effort forth on building everyone’s business on the National Road.  Since Golden Advertising does not have a large sales force we will concentrate on properly optimizing our website for high rankings.

Free National Road Yard Sale Listings

of course, for this to work we are offering Free National Road Yard Sale Listings for all people that want to have a yard sale.  Plan now if your home or business is located along the National Road. Our website BuckeyeAds.com  is one of our free classified sites for which we have set up a special section for the National Road Yard Sale, here you can place free listings for your yard sale.  Now promote your free listing on all of your social networks, Facebook, Twitter, Instagram, Google and more by adding a direct link to your yard sale listing which in turn will bring business from your social networks but also from the organic optimization that we provide.

Tell your friends, business associates, and neighbors about our service for National Road residents.  If possible set up a multi-family yard sale or community yard sale which will bring visitors to your area for more than one day,  this will provide a lot of economic support for your community.  Hotels, Motels, Restaurants will all benefit from the travelers that can plan their trips based on community yard sales or large group yard sales.  Additionally, with the support of our websites, we can build knowledge and support for the National Road since ultimately remembering the past has everything to do with building the future.

Building Community Involvement / Yard Sale Event

One key to having a successful yard sale is planning, so do not wait till the last minute to plan for your community yardsale make it ongoing, feel free to sign up on NationalRoadYardSale.com or NationalRoadEast.com as a community writer, the cost is free and you can write about what your community is doing and add links to your community website from our website or us your blog on our site as the community page and have no cost involved.

Building Business with Support of Yard Sale Event

Business Owners can also take advantage of the advertising opportunities on our website,  everything is cost effective so all business can afford to advertise their business, unlike local newspapers which may charge upwards of 1900. for a half page ad for one day with us you can get a basic listing for $39.95 a year and benefit from business referrals, commission free for the entire year just not during the event or for a slightly additional fee you can receive top rankings on National Road East.   All business listings are on National Road East.com unless as a business owner you want to write for our blog either on the history of your business or on your community.  When writing an article you can add a link in what you write to your website which is sure to bring more traffic to your business, a good article is also a win, win for your business and your community.

National Road East is all about building business on the Historic National Road so if you are looking for new ways to expand your reach and would like to see some new business then simply become part of our family and place your business listing with us, if you would like a listing and simply do not have the time give us a call and we can do it for you.  Phone:  740-255-0852,  ask for Gary.  I am a  local business owner myself with a very good understanding of advertising and marketing so I would be more than happy to assist you in properly putting together a listing that will work for your business.

National Road Yard Sale.com  –  Strictly an information website for blogging on yard sales along the National Road,  no other blogs will be permitted.  No business listings will be on this website except blog writers and text and banner advertising which is also very cost effective.

National Road East.com –  This is a business directory for businesses along the National Road only no other businesses can advertise on this website.  Our goal is to build business for the National Road and keep business on the National Road.  Bloggers can also write articles to appear on this website for anything related to the National Road or on the National Road and gain a ton of exposure with what you write for free.

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